Bio

FOUNDER. STORYTELLER. CREATIVE.

Maggie McClure Zavolinsky founded Wield Creative in 2019, following twenty years of experience in creative visual merchandising and design direction for luxury brands.

Maggie’s practice stretches across retail, architecture, and hospitality spaces. She has directed projects and installations in Mexico, Brazil, UK, Dubai, Russia, China, Japan and Indonesia, previously holding creative & design roles at Polo Ralph Lauren, Tiffany & Company and John Hardy jewelry.

With an approach steeped in passion for storytelling and craft, she gravitates towards projects that celebrate artisans, community, and culture.

Maggie is a graduate of James Madison University’s School of Media Arts and Design.

She grew up in the Shenandoah Valley of Virginia and currently lives in Montclair, NJ (by way of Brooklyn) with her family.