Pandora jewelry | North America

Successful creative and visual merchandising strategy should support and deliver brand and commercial goals. 

Wield Creative was hired to study, design and test a new approach to branding, artwork and the entire store experience for this well-known, global jewelry brand. Proven successful, from a marketing and commercial perspective, many creative and visual merchandising elements of the “test” are currently being rolled-out in strategic store locations throughout the U.S.